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Campaign

  • Client

    Sandbergs Begravningsbyrå

  • Services

    Idea & Concept, Art direction & Final art

How can we communicate in a serious, yet remarkable way in order to reach new clients with this campaign? The solution was a typographical, visual detail in the word ”Farväl”, ”Adjö” and ”Sorti” – where the dot over one of the letters is fading away, just like the loved one did.